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Pocket-sized
video on the rise
Computers & Business World
News
Carlos Torres
Miami
Florida, USA
Worldwide shipments of video portable multimedia
players will reach 132 million units in 2011,
according to Parks Associates' "Portable
Multilmedia Players: Analysis and Forecasts"
report. This represents a 30% annualized growth
rate.
Parks Associates predicted that flash-based video
PMPs would account for 77% of the North American
market in 2011, up from 15% in 2006. Most PMP
makers are moving away from hard-drive-based
players as flash memory prices fall.
“The video PMP market will enter a strong
growth period within the next five years,”
said Harry Wang, senior analyst at Parks, in a
statement. “Video capability fuels the
upgrade demand from existing device owners, and
more content—especially free and short
online video clips—gives consumers the
incentive to upgrade.”
“Flash memory’s merits, such as
durability, small form factor and low power
consumption, make it the preferred storage medium
for video PMP manufacturers,” Mr. Wang said.
“Barring any significant developments in the
online video market, the use of hard disk drives
on the PMP platform will trail
substantially." |
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